For your business · Sydney
Social media management in Sydney
You probably do not need more content. You need content that sounds like your business and goes out whether or not you had time this week. That is the whole job.
What is handled
Everything between the idea and the post going out
Strategy
A plan tied to what you sell, not to a posting quota.
Filming
On your site, on a phone, in a way your customers recognise.
Editing
Short-form video cut for the platform it is going on.
Publishing
Scheduled and posted, captions and hashtags written.
Community
Comments and messages answered in your voice.
Reporting
What moved, what did not, and what changes next month.
How it runs
Four steps, and only the first one needs you
- 01
A conversation
What you sell, who buys it, and what you have already tried. Half an hour, no charge, and you will get an honest answer about whether social is even the right lever for your business.
- 02
A day on site
Filming where the work actually happens: the kitchen, the floor, the studio. One good session produces most of a month's content, which is why this is not a weekly interruption.
- 03
The first month
Finding the voice and the formats. Posts go out on a schedule you can see, and you approve nothing you do not want to approve.
- 04
Every month after
Filming, editing, publishing, and a short read on what worked and what did not. Not a dashboard, a paragraph you can act on.
Proof
Work for businesses like yours
Turning two owners into the face of a Haberfield bottle shop
Social & Event Ads
Bringing a Leichhardt institution's feed up to the level of its kitchen
Social & Paid Media
Launching an Italian catering brand that fills its own calendar
Launch & Lead GenerationThe questions businesses ask first
What does social media management include?
A plan built around what you actually sell, filming on your site, editing, writing the captions, publishing on a schedule, and a monthly read on what worked. The point is that nothing lands back on your desk.
How much does social media management cost in Sydney?
It depends on how often you need to be filmed and how much is being published. Ad Personam works on a monthly retainer with a three-month minimum, because a shorter run cannot show whether anything is working. Send through what you are trying to do and you will get a figure, not a brochure.
How long before it does anything?
Expect three months before the pattern is clear. Social media compounds. The first month is mostly finding the voice and the formats, and the months after that are where the reach and the enquiries start showing up.
Do I have to be on camera?
No. Plenty of businesses are better served by their space, their product and their team than by the owner talking to a lens. If being on camera is right for you it helps, but it is not the price of entry.
Who is actually doing the work?
The same people throughout. Whoever plans your account also films it and publishes it, so nothing is lost between hands. Strategy, filming, editing and paid media all sit under one roof, which is where the name comes from.
What are you trying to say?
Send a few lines about your business and what you have already tried. You will get a straight answer about whether this is worth doing, and what it would cost.
Let’s chat